The lawsuit posts are real, but most cases target online stores in a handful of US states. This is a plain-language look at the rules in Alberta, Ontario, the US and Europe, from someone who is 1,000% not a lawyer.
In one month my inbox told me to abandon SEO for GEO, that Reddit was where AI found all its answers, and that Reddit was collapsing. All confident, all selling something. The advice contradicts itself because the research does. Here’s what actually matters if you run a small service business.
Someone I know has two websites. The one her name points to can’t be reached, and the one that could actually speak for her is the one nobody lands on. On closing the gap between your findable self and your real one.
A client reached out recently, mid-launch, a few days away from putting new site copy live. She’s a consultant and strategist who’s spent more than a decade building her practice. She knows what she does and she’s good at it. And after an AI run-through, she was on the edge of throwing a big part of it out. Here’s how it happened.
Most service-business websites are ‘fine.’ That’s the problem. What passive income thinking did to your website, and the line one client gave when asked how long her business took to build.
Google’s March 2026 core update is rewarding substance over SEO tactics. Most of the analysis is pitched at marketing directors at larger companies. Here’s the plain-English version for coaches, consultants, and therapists, where the news is mostly good.
Your website doesn’t break dramatically. It slows down, loses visibility, and quietly stops converting. Here’s what a real website redesign strategy looks like instead.
Most consultants don’t track how much time they spend wrestling with their website. When one team finally added it up, they were losing 20 hours a month. Here’s how to know if you have the same problem.
Honest guidance on what you can handle yourself vs when it’s time to hire a professional. No sales pitch — just clarity.
We’re in a trust recession. Here’s what helps visitors trust you immediately — and the trust killers that send them running.
