Free live sessions for women-led businesses.
Roundtables are conversations. Workshops are working sessions. Made for established businesses.
Or get on the list for the next session.
Female Founders Roundtable
Honest, practical conversations about showing up online as a women-led business, your way.
Each session is a live, casual conversation with guest experts on one topic women-led business owners deal with online. You ask your questions and leave with one next step to take that week.
Roundtables run quarterly. Get on the list to hear about the next one first.
Topics we cover
- Making your website work for a referral-based business
- SEO that builds trust, not just traffic
- Reading your website data so you can make confident decisions
Upcoming roundtable
Where your Q4 money should go: a conversation with Wendy Brookhouse
A free Female Founders Roundtable with financial advisor Wendy Brookhouse on what’s worth spending on before the year ends, and what can wait. Live November 18, 2026 on Google Meet.
Past roundtables
Replays are posted here, with no signup and no form.
The power of real relationships: a Human Advantage roundtable with Kami Guildner
Kami Guildner and I talked about how referral relationships get built on purpose, what makes a person easy to refer, and where social reach fits once you have a network doing the work. Recorded September 23, 2026.
Your voice, amplified: podcasting and speaking
Your expertise only builds authority if the right people actually hear it. In this 90-minute roundtable, Caryn Gillen and Kimberly Lyall join Steph to talk about using your literal voice, on a podcast or a stage, to build authority and real relationships.
Your website as your human home base
A 45-minute conversation with Moe Carrick of Moementum Inc. on what changes when your website actually reflects your business — and what it costs when it doesn’t. Recorded March 25, 2026.
Telling stories that actually connect
Everyone says “share client stories,” but how do you gather them, tell them authentically and make them stick? Afton Brazzoni and Carol Cox talked about what makes real stories land. Recorded February 25, 2026.
Clarity Workshops
Work on your business online, live, and leave with one thing done.
One focused session where I walk you through one fix and you do it as we go, on your own website, profile or online presence. You leave with one piece of work actually completed. Replays are posted publicly when there is one.
Get on the list to hear about the next one first.
If you prefer conversations to working sessions, try the Female Founders Roundtable.
Topics we cover
- Getting found locally without gaming the algorithm
- Understanding whether your homepage is doing its job
- Spotting the issues that are costing you inquiries
Upcoming workshop
The line: where AI helps your website, and where it starts working against you
A free live workshop for established coaches, consultants and founders whose best clients come by referral. Use AI like the pro in the room, not the intern who takes the wheel. When someone refers you, the first thing the person does is look you up. Your website is where a warm, ready-to-hire lead decides whether you live up to the
Past workshops
Your website looks fine. That’s what’s costing you clients.
For established coaches and consultants who were told the right AI prompt could build a working website. (Spoiler: it can’t.) Free on-demand training. 15 minutes. PJs or swimsuit, no judgment.
3 GBP fixes most businesses skip
A free 90-minute workshop for women-owned service businesses. Leave with 3 specific fixes made or flagged on your own Google Business Profile.
Join the list.
Reminders for upcoming sessions, replays and the occasional useful resource.
Frequently asked questions
What if I can't attend live?
Most sessions are recorded, but I cannot promise a recording for every one. When there is one, roundtable replays are posted on the Events page with no signup and no form, and workshop replays are posted publicly on YouTube. If you registered and couldn't attend, you also get the replay and any resources from the session when they exist.
What makes these different from other webinars or trainings?
Most webinars are presentations. The roundtables are conversations, with no slide deck, no course pitch and no pressure to implement a 10-step framework. We pick one focused topic and talk about it honestly, including what doesn't work. Workshops are working sessions where you fix something on your own business as we go.
Are the roundtable and the workshops the same thing?
No. The roundtable is a conversation with guests about topics affecting women-led businesses broadly. Workshops are solo working sessions I lead, focused on one specific problem with a specific outcome. You can attend both, or pick whichever format fits what you need.
Do I need technical skills or marketing experience?
No. If you have a business and a website, you have what you need. These sessions are for founders, not developers. If you can navigate a website backend or a Google Business Profile dashboard, you can do a workshop.
Can I ask questions?
Yes. Every session has time for questions. If you're watching a replay, you can submit questions for upcoming sessions through the list.
Is there a pitch at the end?
Roundtables have no pitch. Workshops end with a short mention of the Clarity Call in case you want to go deeper, and that is all. No hard sell. If the session gave you what you needed, walk away with it.
Who is this best suited for?
Founders of established women-led businesses who are tired of advice that doesn't apply to where they actually are. If you're referral-based, already generating revenue and ready for specific answers instead of general inspiration, this is designed for you. Workshops also suit women-led service businesses who want practical fixes they can make themselves rather than another system to learn.
